New Hip, Sugar-Free Convenience Store: Locali

We have created the demand, so here is our supply: Locali.

Hot off the press, MSNBC describes this new convenience store with a conscious: "A hip version of the mom and pop corner store, Locali's aim is simply to bring healthy, fun and delicious food and beverages to a diverse range of communities across the country. There is an emphasis on local and organic food artisans, producers and growers in the inventory line-up. However, refined sugar, hydrogenated oils, high fructose corn syrup and genetically modified products are missing from the shelves."

Finally, a store that, "promotes conscious consumerism and healthy living." Can you imagine walking into a store knowing you don't have to fend for yourself among an ocean of tricky labels, false advertising, and products from China? Actually, I can't. We are actually thinking of taking a trip to LA to check out this store! I checked out Locali's website and they are eager to expand. This will happen. We are entering the Age of Transparency. People are thinking about the ramifications of their food selections like never before. Hormones and antibiotics and corn syrups and GMO's will hopefully become a thing of the past. Droves of people are starting farms and CSA's of their own, in an attempt to live more sustainably, provide local food and connect with people.

"Founders and co-owners, Greg Horos and Melissa Rosen, are a husband and wife team equally passionate about food, wellness and sustainability issues. They see Locali as part of the bridge towards a more sustainable future, providing an opportunity for themselves and others to lead more fruitful, responsible and ultimately healthier lives."

-http://www.msnbc.msn.com/id/28920514/

My Naturally Sweet Pantry

Here is a small list of the naturally sweetened items I have been sipping and munching on lately. Hope the links help. You might have to ask the company where to find their product or if you can order it from them. Some of these have been hard for me to find, but worth it.

• graham crackers (So far, I've only been able to find these at Whole Paycheck. They are so fabulous dunked in my morning cup of coffee.): Midel
• moist, bite-sized, chewy cookies (These wonderful little bite-sized cookies make me really tired. They contain wheat flour. They can really satisfy the sweet tooth, though and are excellent substitutes for donut holes with your coffee): Fabe's
  
• chewy black licorice (Trader Joes has them cheapest): Panda
• large, filling, very sweet cookies (Very crumby, almost too sweet, but perfect in a sweet tooth emergency): Nana's
• grape juice (You will never go back to cheap grape juice after trying this.): R.W. Knudsen
• rich, creamy coconut ice cream (The chocolate mint variety has refined sugar in the chocolate flecks. Personally, I love the cherry almond and the dark chocolate): Luna & Larry's Coconut Bliss
• crumbly, very tasty cookies (Most of these have evaporated cane juice as a sweetener. Too bad. The naturally sweetened cookies are the plain shortbread and the ginger cookies: Pamela's Products
• prunes-Get 'em anywhere, but don't eat more than 2 or 3 at a time. Trust me.
  
• local apples. I love to slice them up for a mid-day snack or make them part of a meal. I either chop them up in a salad, or cut big slices and eat them with exotic cheeses.
  
• bananas and almond butter (This makes a very healthy, filling breakfast, especially on sprouted wheat toast.)

If you think of any tasty, naturally sweetened treats, please pass them on! It's very helpful to have a variety of options in your kitchen at all times so you don't stray from your goals. When there is nothing healthy available, it is too tempting to give in to whatever you do have lying around your kitchen.

"Genes Remember Sugar"-an interesting study

Here is another undeniably good reason to give up the white stuff: Your genes may remember the sugar it had and alter your DNA.

Not in a good way. It will not alter your DNA to look like a Sugar Disneyland. Rather, the Australian research study found that, "cells showed the effects of a one-off sugar hit for a fortnight, by switching off genetic controls designed to protect the body against diabetes and heart disease." Read more, here.

Granted, this is one study. It was done by the Baker IDI Heart and Diabetes Institute. In my opinion, it's worth taking note of until further studies confirm these findings. Trust me, I wish research studies found that white sugar was good for us. I could go back on the white stuff and never look at another food label again--it would save me several minutes at the grocery store. I could go back to eating my favorite cereals. I could stop writing to companies--or keep writing them and instead ask for more sugar in their products. I could buy a package of Oreos, confident that the sugar rush I would experience is actually good for me! This is what I would like to be the truth.

The fact is, sugar has been a problem for generations, and because it has found its way into more and more products (black beans and toothpaste...), we are ingesting more and more of it and our national health issues (especially diabetes, obesity and heart disease) have grotesquely increased.

I have no idea what researchers will find in the next several years as the effects of sugar will continue to be studied. My guess is that what they find will not be good. My body (and yours, too) can attest to the fact that refined sugar is not good for it. To get even more ridiculous, I will use the Garden of Eden arguement: if we were meant to eat something, it was readily available in that garden. Sugar cane, yes. White refined sugar, no. Honey, yes. Corn syrup, no. (Using this reasoning I can't help but wonder if I'm being duped by the "health food" industry in buying products like brown rice syrup, agave nectar, molasses....)

Next on my list of things to do is research universities. There is only so much I can say at my current level of education. There is only so much I can say about sugar with a Psychology degree and massage therapy license. I am willing to pay a hefty price for a Public Health degree combined with a Registered Dietitian license to earn the right to make certain statements. Especially to doctors that continue serving green Jell-O to their patients (sorry, I can't let that go.)

press release: http://news.yahoo.com/s/afp/20090116/hl_afp/healthaustraliageneticssugar;_ylt=At8juaZrV2AoHEmOvom1Hj4PLBIF
Journal of Experimental Medicine: http://jem.rupress.org/
*Full article is not published yet at the time of this post.

Sugar in Moderation?

If you are able to eat sugar in moderation, I would love to hear how you do it.

Most of the people that I have talked with tell me that moderating sugar consumption is nearly impossible. It's more practical to give it up completely than to try and ingest it in small doses. For many reasons. One of which is that it's in everything. Just because the ingredients on the packaged food product may not say, "sugar" does not mean that sugar is not in there. Products that tout themselves as health food, and yet use a sneaky word actually meaning sugar, are just deceiving their customers. Write to companies that are using this marketing tactic. Email them, call them, send them mail. Tell them you don't appreciate their tricky marketing. Ask them to use natural sweeteners. Here are a few examples of tricky gimmick words used to perpetuate the idea that sugar is not in the ingredients, when indeed it is.

List of ingredients meaning sugar: "Saccharose, Sucanat, Sugar, Granulated Sugar, Refined Sugar, Brown Sugar, Cane Juice, Evaporated Cane Juice, Evaporated Cane Sugar, Cane Sugar, Raw Cane Sugar, Demerera, Muscovado, Turbinado, Cane syrup, Beet syrup, Baker's Sugar, Bar Sugar, Barbados Sugar, Berry Sugar, Chinese Rock Sugar , Confectioners Sugar, Gemsugar, Polincillo, Rock sugar, Wasanbon" to name a few.
(This list was compiled by Methuselah on the great, "Pay Now Live Later" blog.)

Take charge of how much sugar to eat, if at all. I understand that for some of us, cutting down on something is easier than cutting it out completely. Some of you "avoid" as best you can, but don't get down on yourself when you have some. I guess I am an example of someone who takes things to extremes--with sugar for sure. Either give me two pints of ice cream, brownies and hot fudge or give me an apple. If I'm going to be bad, I make it count. If I'm going to be good, I make it holy. This extremism isn't exactly a healthy, balanced take on eating, I realize. Honestly, though, for those of you who balance your sugar consumption, how do you do it?

More News on Coke Lawsuit (VitaminWater)

If you don't know what this story is about, click here or see my previous post.

I picked up a bottle of VitaminWater today at a cafe. No wonder this product is the subject of so much controversy. It's full of sugar and contains no fruit juice or less than one percent. The problem is, its labels imply that it is a healthy product. In my opinion, even if there were all the vitamins you ever needed in a drink, but still 33 grams of sugar added, forget it.

Decide for yourself whether you side with Coca-Cola, or with the main organization behind the class action lawsuit, Center for Science in the Public Interest. Here are some excerpts taken from different publications/websites, which I have provided links to:

"...how should consumers decipher punchy buzzwords like "triple antioxidants" and "definitely au natural" on some of the bottles' labels?" -US News & World Report

*

"Vitaminwater has been a huge success for Coke which is facing declining soft drink sales as concerns over obesity bite. Last year it beat its sales forecast to sell 24 millon bottles, retailing for about $3.50 each.

Each 500 millitre bottle contains half the sugar of a can of Coke and less than 1 per cent fruit juice.

Coke denied it ever marketed Vitaminwater as a healthy drink. 'It's an option between a soft drink and a water. It's more of a lifestyle brand than a hard health drink,' the spokeswoman said." -The Sydney Morning Herald

*

"Glacéau vitaminwater is a great tasting, hydrating beverage with essential vitamins and water, with labels showing calorie content," said Coke spokeswoman Diana Garza Ciarlante. "Consumers can readily see the nutrition facts panels on every bottle of glacéau vitaminwater, which show what’s in our product and what’s not." -Chicago Tribune

*

"Coca-Cola bought Glaceau's VitaminWater for $4.1 billion in June 2007. At the time, it was considered a coup for the company, which was competing for customers who were buying less and less soda.

VitaminWater has been good for Coke's bottom line since the acquisition, with sales rising by a double-digit percentage in the third quarter.

'It truly shocks the conscience that a company like Coke would try to keep customers by selling them a soft drink and telling them it's a vitamin,' said Stephen Gardner, director of litigation for the group." -The Associated Press

Coke Sued for Fraudulent Claims

"Coke Sued for Fraudulent Claims on Obesity-Promoting VitaminWater"--To read the entire article about this class action lawsuit, click here.

This is very important information. I highly recommend that you read this. I will give you a brief synopsis of what this is about, but reading the entire article will shed more light on what is happening.

Basically, Coke has been promoting their product, VitaminWater, to be a healthy source of vitamins, using words like "defense" and "rescue" and "energy" and "endurance". The Center for Science in the Public Interest (CSPI) has called Coke out for making deceptive claims. In case this is your favorite drink, check this out: there are 33 grams of sugar in each bottle, and between zero and one percent of actual juice, despite the yummy juice flavors labeled on the bottles like "grape" "kiwi strawberry" etc. You have been buying sugar water!

This is just one example of why it is so important to check the ingredients of products that you are buying.

ALWAYS CHECK THE INGREDIENTS!

Do not be fooled by a healthy label implied on the front of a product. The truth is, the label might be deceptive, but no matter what, the label has been created to sell you a product. Companies selling packaged foods are in the business of making money. Many of these companies could care less about your health. Grocery stores sell products that make themselves money, so even your local grocery store does not necessarily have your health in mind. If you are not sure, just walk through a grocery store and look at the products on the shelves. When it comes to the end of the month sales, the products that are high in demand (we as consumers have control over this by what we choose to buy and not buy!) will be stocked on the shelves again.

If in doubt as to what companies to buy from, which products are healthiest--buy fresh produce and/or ingredients to make your own food. If you do not have enough time to do this or to check ingredients in foods, consider re-examining your priorities. What we ultimately care about is what we end up doing. In my opinion, it is never a sacrifice to be sure that I am eating the right foods. If you know a health-nut, ask that person their opinion to save you some time.

I love what the Executive Director of CSPI says, "My advice to consumers is to get your vitamins from real food. If you have reason to believe you have a shortcoming of one vitamin or another, perhaps take an inexpensive supplement. But don't seek out your vitamins in sugary soft drinks like Coke’s VitaminWater."
(-http://cspinet.org/new/200901151.html)

Molasses Cookie Balls & Pumpkin Scones

Yesterday I made Pumpkin Scones and Mounds candy bars. My cousin, a professional cook, has been messing around with sugar-free recipes lately. On New Year's Eve she made me the Molasses Cookie Balls. They were really good. They resemble my World's Best Gingersnaps because of the molasses and spices, but they are different enough due to the brown rice flour and high quantity of ground ginger. The brown rice flour really helped sweeten everything, and gives the final product a nice, chewy texture. She also invented the Pumpkin Scone recipe, below. Think dinner, not dessert. The cornmeal adds a nice crunchy texture to this otherwise chewy scone. They are not very sweet which makes them go really well with a meal. Think honey-butter on top....

Molasses Cookie Balls
Mix:
3/4 C. butter, room temperature
2 C. date sugar
2 eggs
1/2 C. molasses
2 tsp. lemon juice
Then, mix in a separate bowl:
3 3/4 C. brown rice flour
1 1/2 tsp. baking soda
2 1/2 tsp. ground ginger
1/2 tsp. cinnamon
1/4 tsp. ground cloves

Then, mix well with wet ingredients. Roll into tablespoon-sized balls. Bake at 325 for 12 minutes. The cookie keeps its ball shape and is fun to eat. Enjoy!

Pumpkin Scones
mix:
¾ C. brown rice flour
¾ C. whole spelt flour
½ C. cornmeal
2 tsp. baking powder
pinch of salt
mix separately:
¾ C. canned pumpkin
¾ C. almond or rice milk
¼ C. coconut oil
¼ C. maple syrup

Combine wet and dry ingredients but don’t over mix. Fold in raisins or dried cranberries or cherries. (It's nearly impossible to find dried cherries or dried cranberries without added sugar. If you live in PDX, go to People's Food Co-op for both.) By hand, form into little triangles and place onto greased cookie sheet. Sprinkle with date sugar. Bake at 450° for 12-15 minutes.
Enjoy!

Thanks to my cousin, Chris, for two great recipes!